From the Average UW Madison Citizen's Perspective:

What is a "Heightened State of Alert"?

"A mindset that leads you to notice unusual or suspicious behavior/circumstances and reporting your observations to authorities in a logical, rational and timely manner."

It is not intended to induce fear and panic.  It is designed to have people go about their normal business while being particularly attentive to their surroundings.

Be sure that normal security procedures are carefully followed.

Please visit the respective links below for relevant information: